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Lockdown

What’s the fate of COVID-era products? Marketing
What’s the fate of COVID-era products?
By Aishwarya Ramesh
Nov 01, 2022 05:30 IST 6 Min read
"In research, averages are misleading when it comes to Indian consumers": Kavitha Rao, IKEA Advertising
"In research, averages are misleading when it comes to Indian consumers": Kavitha Rao, IKEA
By Aishwarya Ramesh
Apr 01, 2022 05:30 IST 6 Min read
Here's how Surf Excel's 'daag' and 'rang' have evolved over the last few years Advertising
Here's how Surf Excel's 'daag' and 'rang' have evolved over the last few years
By Aishwarya Ramesh
Feb 28, 2022 05:10 IST 3 Min read
Home is where it all begins, says IKEA's latest ad campaign Advertising
Home is where it all begins, says IKEA's latest ad campaign
By Aishwarya Ramesh
Sep 14, 2021 05:10 IST 2 Min read
"Ours is an impulse category, how many feel the same impulse when shopping online?": Varun Kandhari, Mars Wrigley, India; on Snickers Marketing
"Ours is an impulse category, how many feel the same impulse when shopping online?": Varun Kandhari, Mars Wrigley, India; on Snickers
By Aishwarya Ramesh
Sep 01, 2021 05:30 IST 5 Min read
Zomato reminisces the year gone by - 2020, lockdown, and the like Social Media
Zomato reminisces the year gone by - 2020, lockdown, and the like
By afaqs! news bureau
Mar 25, 2021 05:10 IST 11 Min read
"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia Motors Marketing
"Shareability of content is an important currency in communication": Shakti Upadhyay, Kia Motors
By Aishwarya Ramesh
Nov 27, 2020 05:20 IST 3 Min read
Dunzo's animated short film is a lockdown reminder that 'the story gets better' Advertising
Dunzo's animated short film is a lockdown reminder that 'the story gets better'
By afaqs! news bureau
Nov 04, 2020 13:13 IST 3 Min read
Maggi taps into sibling rivalry for sharing pack ad Advertising
Maggi taps into sibling rivalry for sharing pack ad
By afaqs! news bureau
Nov 02, 2020 15:50 IST 1 Min read
Lodha Group's new ad features Akshay Kumar and a monologue about home... Advertising
Lodha Group's new ad features Akshay Kumar and a monologue about home...
By afaqs! news bureau
Oct 22, 2020 04:50 IST 2 Min read
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