In her new role at Usha, she will manage cooking appliances and sewing machines categories.
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Usha International, a leading consumer durables company, has appointed Jayati Singh as vice-president (marketing) for cooking appliances and sewing machines. At Usha, she will manage end-to-end marketing, product roadmap and portfolio development for the two categories.
Singh has over 16 years of experience across Fast Moving Consumer Goods (FMCG) and Fast Moving Consumer Durables (FMCD) sectors, with expertise in customer business development, market strategy and new category launches. Before joining Usha she has worked with Procter and Gamble and Philips India.