Mindshare South Asia makes key appointments in leadership roles

Amin Lakhani elevated to president, client leadership - Mindshare India; Anita Kotwani is senior VP, new business.

Mindshare, a part of GroupM, has announced organisational restructuring. According to the press release shared by the company, Amin Lakhani has been elevated to the role of president, client leadership, Mindshare India. In his new role, Lakhani will be responsible to further strengthen client relationships and drive client growth in a cross-media market. He will manage core client capabilities across all offices in the country. During his 14 years at GroupM and Mindshare, Lakhani has grown from strength to strength and will continue to be a key growth contributor in his new role.

Amin Lakhani

Anita Kotwani

Anita Kotwani has been promoted to senior vice president, new business and will be responsible for new business development across the market. In addition to this, she will also drive horizontality and work closely with the larger marketing ecosystem.

As Lakhani transitions into his new role, Premjeet Sodhi will join Mindshare South Asia as senior vice president, Mindshare Fulcrum, South Asia and will lead Team Fulcrum across the region. Currently, Sodhi is working as chief operating officer at Initiative/ BPN, part of the IPG group, where he handles strategy and new business development for the company. He manages clients such as Amazon, Reckitt, Gionee, Kraft Heinz, Infoedge, and Bajaj Auto. Sodhi's new role will commence from March 2018.

Commenting on the recent appointments, Prasanth Kumar, CEO, Mindshare South Asia, says, "We are clear on our strategic priorities and strengthening our connections with a growing universe of clients, consumers, brands and partners in the marketing ecosystem. To be able to do so, we now have the leadership and structure within our organisation to continue our path to greater success and our renewed focus on creating a disruptive Mindshare with speed, provocation and teamwork."