Ali Hussein appointed as COO – Eros Digital

He will be spearheading Eros’ digital initiatives including Eros Now.

Eros International has appointed Ali Hussein as chief operating officer (COO) of Eros Digital. He will be spearheading Eros’ digital initiatives including Eros Now, its digital over-the-top (OTT) South Asian entertainment platform.

Speaking about his new role, Hussein, says in a company statement, “This is an exciting time for the Indian digital landscape and we are poised to become India’s largest Digital entertainment company. I truly believe Eros Now is an established global player and is best positioned to leverage this space with the strength of its vast content library and dominant market share, and I am very happy to be a part of this opportunity to take the company to the next level.”

Hussein brings with him 15 years of experience in the media entertainment and digital space. He has been an entrepreneur and board advisor to Discovery Networks and other start-ups in the media, and technology domain.

Previously he has worked with Google, Viacom 18 and Hungama where he held key positions. His expertise comes from complex mandates across mobile marketing, content syndication and distribution.

Commenting on Hussein's appointment, Rishika Lulla Singh, CEO - Eros Digital, says, “We are delighted to have Ali (Hussein) join the leadership team at Eros... With Ali’s experience in media, entertainment and the digital space, we look forward to further capitalising our digital expansion strategy and I wish him all the best.”