Talwar joins from Neo@Ogilvy where he was VP and head of Analytics and Insights.
Publicis Media has appointed Ankush Talwar as head, Data Sciences. Talwar joins from Neo@Ogilvy where he was VP and head of Analytics and Insights.
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Speaking about his new role, Talwar says in a press statement, “I am very excited to join Publicis Media, especially at a time when data science practice is gaining phenomenal traction with domestic and international clients alike. I look forward to working closely with Starcom, Performics.Convonix, Zenith, Performics.Resultrix and bringing disruptive solutions that enable strong business results for Publicis Media clients.”
Talwar has a diverse experience across organisations such Inductis, Amex, Accenture, Flipkart. He is an analytics and technology expert with 13 years of experience in data analytics, problem solving and providing effective business solutions across multiple domains including retail, e-commerce and online media, financial services, telecom and tech.
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Commenting on the appointment, Anupriya Acharya, CEO, Publicis Media India, says, “... (Ankush) Talwar, with his strong and diverse background, has been handpicked to further enhance our capability building on data strategy and insights that includes overseeing platforms, advanced analytics, artificial intelligence, machine learning and data engineering. He joins us at an important time and will work closely with our global network, clients and Brand teams.”