He replaces Nirmal Pulicka, one of the agency's founding partners.
N. Ramesh, former executive creative director of agencies like Enterprise, Ambience, Ogilvy, Lowe, Meridian and The Thinking Machine, has been appointed as president, creative, at M&C Saatchi February. He will be based in Gurgaon.
Speaking on his new role, Ramesh says in a press note, "Start-up culture is in my blood. Launching small enterprises and leading teams to become successful is the greatest joy I have had in my career. M&C Saatchi February is in a league of its own, combining an independent holding structure and its inspiring creative philosophy of 'Brutal Simplicity of Thought'. I can't wait to get started."
In 2007, Ramesh established Meridian (now Soho Square), Ogilvy's second agency acquisition in India, which went on to become one of the top creative agencies in the country.
Gopal Krishnan, founding partner of M&C Saatchi February says, "Ramesh's passion for creativity and entrepreneurial thinking are inspiring to all who have known and worked with him in the past. He is the perfect fit for the kind of agency we are building at M&C Saatchi February."
Ramesh replaces Nirmal Pulickal, one of the founding partners and creative head of the agency.
Krishnan adds "Nirmal has been an integral part of all the successes we have achieved at February and later with M&C Saatchi. We wish him nothing but the best. He will, no doubt, be missed."
With more than 25 years of experience and multiple awards to his credit, including Cannes Lions, Clio, London International Awards, The One Show and D&AD Ramesh has handled clients such as American Express, Britannia, Coca-Cola, Dabur, Himalaya, Hindustan Times, Lakme, Maruti Suzuki, P&G and Unilever among others.