60% of our marketing budget goes to digital: CMO Kotak Mahindra Bank
Sep 20, 2024 05:20 IST
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Common metrics for online viewership still a distant dream: Sunil Kataria of ISA
Sep 16, 2024 05:10 IST
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“Influencer marketing is one of the most low-cost digital marketing avenues we use”
Aug 20, 2024 05:20 IST
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Nayara Energy opts for a digital-first approach in all customer-facing schemes
Jul 29, 2024 07:10 IST
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Television attracts 70% of brand-building ad spend: Vikram Sakhuja of Madison
Jul 16, 2024 05:20 IST
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