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, Mumbai

Why is Coca Cola considering buying out Café Coffee Day? Guest Article
Why is Coca Cola considering buying out Café Coffee Day?
By Lloyd Mathias and , Mumbai
Jul 09, 2019 23:54 IST 4 Min read
For advertising, it's the season to fake it... Guest Article
For advertising, it's the season to fake it...
By Prabhakar Mundkur and , Mumbai
Jun 10, 2019 00:28 IST 4 Min read
Why CEOs don't rely on data insights for decision-making Guest Article
Why CEOs don't rely on data insights for decision-making
By Vineet Trakroo and , Mumbai
May 05, 2019 23:31 IST 5 Min read
The story behind the Jet Airways logo... Guest Article
The story behind the Jet Airways logo...
By KV Sridhar, Hyper Collective and , Mumbai
Apr 28, 2019 23:41 IST 4 Min read
"Happy **** Day, dear consumer..." - With love, Brand Guest Article
"Happy **** Day, dear consumer..." - With love, Brand
By Saurabh Parmar and , Mumbai
Feb 24, 2019 23:35 IST 4 Min read
"Many years back, when I was the head of marketing at Cadbury..." Guest Article
"Many years back, when I was the head of marketing at Cadbury..."
By Chandramouli Venkatesan and , Mumbai
Feb 12, 2019 00:01 IST 5 Min read
Uber Eats' Tinda ad is the most watched Indian ad on YouTube in January Guest Article
Uber Eats' Tinda ad is the most watched Indian ad on YouTube in January
By Subrat Kar and , Mumbai
Feb 11, 2019 00:00 IST 6 Min read
The Top 10 Most Watched Indian Ads on YouTube in December 2018 Guest Article
The Top 10 Most Watched Indian Ads on YouTube in December 2018
By Subrat Kar and , Mumbai
Jan 09, 2019 22:38 IST 7 Min read
The 'Zero' Marketing Budget Guest Article
The 'Zero' Marketing Budget
By Upendra Namburi and , Mumbai
Dec 24, 2018 00:45 IST 4 Min read
"We're known to lapse into a Hindi or Urdu phrase if it makes the point well" Guest Article
"We're known to lapse into a Hindi or Urdu phrase if it makes the point well"
By Roshan Abbas and Siddharth Banerjee and , Mumbai
Nov 28, 2018 23:26 IST 6 Min read
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