He replaces Debabrata Mukherjee who has been elevated to the post of VP, South West Asia, Coca-Cola.
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Vijay Parasuraman will take the role of vice-president (VP), marketing at Coca-Cola. Previously he was working as general manager (GM), Sparkling Brands, China Mainland, The Coca-Cola Company.
Parasuraman will be replacing Debabrata Mukherjee who will now work as VP, South West Asia, after working for four years as the marketing lead. Mukherjee will now work towards growing the company's South West Asia business.
This is part of the company's goal of bringing homegrown talent back into the country. Other management changes include the following: Sundeep Bajoria has joined as VP, strategy and insights, India and South West Asia Business Unit; Shehnaz Gill is now head of operations for India. Gill re-joined the Coca-Cola India system after working as VP and GM, Upstate New York and Pennsylvania, Coca-Cola Refreshments.