Grey's Jishnu Sen joins Future Retail as head of marketing

His last assignment was as director, brand strategy at Essar Telecom Retail.

Future Retail has appointed Grey India's ex-president and CEO, Jishnu Sen as head of marketing. Sen will report to Sadashiv Nayak, CEO, Big Bazaar. He assumed office a week back.

Sen joined Grey in 2007 as the head of Mumbai office. Within two years of his joining, he was promoted as chief operating officer. In 2011, he was made India president and CEO. Sen quit Grey in 2014, and joined Essar Telecom Retail as director, brand strategy.

Having 23 years of experience in the advertising industry, Sen was regional client servicing director on the Colgate-Palmolive business with Y&R New York. He held several positions in JWT and Rediffusion-Y&R in India, Singapore, Hong Kong and the US. Sen has also worked on a host of brands such as Colgate, Pepsi, Pizza Hut, ESPN-STAR Sports and the Indian Army.