"Talent today does not find the agency business attractive"

An interview with Anita Nayyar, CEO, India & South East Asia, Havas Media Group. This is part of a special series of conversations with media agency heads - interview 21 of 31.

Nayyar will no longer be associated with Havas Media Group w.e.f. May 2020.

Note: This interview was conducted for the mid-March edition of our magazine afaqs!Reporter. It is a special issue dedicated to the top media planning and buying executives, who service some of India's largest advertisers. Market conditions have changed dramatically since this interview was first written and any apparent obsoletion therein must be seen in that context. To read/download all 31 interviews, please click here.