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Krishnarao Buddha

Can digital-first brands take on their larger counterparts? Brands
Can digital-first brands take on their larger counterparts?
By Yash Bhatia
Aug 01, 2024 05:10 IST 3 Min read
Lessons from building Parle Products for 23 years – Krishnarao Buddha’s career in marketing Marketing
Lessons from building Parle Products for 23 years – Krishnarao Buddha’s career in marketing
By Shreyas Kulkarni
Jun 24, 2024 05:30 IST 6 Min read
Parle Kismi’s new campaign positions the candy as an enabler of romance Advertising
Parle Kismi’s new campaign positions the candy as an enabler of romance
By Nisha Qureshi
Jun 15, 2023 05:10 IST 2 Min read
What is driving brands to launch coffee-based products? Marketing
What is driving brands to launch coffee-based products?
By Benita Chacko
Aug 18, 2022 05:30 IST 5 Min read
Festive season set to bring in 20-30% of the years’ ad spends Advertising
Festive season set to bring in 20-30% of the years’ ad spends
By Benita Chacko
Aug 02, 2022 05:20 IST 4 Min read
How can HUL work around its decision on not advertising to kids below 16 years of age? Advertising
How can HUL work around its decision on not advertising to kids below 16 years of age?
By Benita Chacko
May 03, 2022 05:30 IST 4 Min read
Parle enters breakfast cereal category with Hide & Seek Fills; can it take on Kellogg's Chocos Fills, Nestle Koko Krunch, Bournvita Fills? Marketing
Parle enters breakfast cereal category with Hide & Seek Fills; can it take on Kellogg's Chocos Fills, Nestle Koko Krunch, Bournvita Fills?
By Shreyas Kulkarni
Sep 17, 2021 05:30 IST 4 Min read
"45-50% namkeen sales come during festival season": Krishnarao Buddha, senior category head, Parle Products Marketing
"45-50% namkeen sales come during festival season": Krishnarao Buddha, senior category head, Parle Products
By Shreyas Kulkarni
Aug 31, 2021 05:30 IST 5 Min read
Kismi's iconic couple are now practicing social distancing Social Media
Kismi's iconic couple are now practicing social distancing
By Debashish Chakraborty
May 08, 2020 05:00 IST 7 Min read
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