With savings a priority, “there might be some shifts towards downtrading”: Rashi Goel, Nestlé India

Rashi Goel, director, consumer communications, Nestlé India, talks about the brand's priorities post lockdown.

As part of our 'Post Lockdown' series, we reach out to marketers across categories to get their opinion on how their market and consumer behaviour might change in the post pandemic world. Here's what Rashi Goel, director, consumer communications, Nestlé India, has to say: