Preetha replaces Disha Goenka, who was previously heading the APAC role.
Advertisment
Twitter has recently appointed Preetha Athrey as director of global business marketing, APAC. Previously, she was heading marketing at Twitter India. Preetha replaces Disha Goenka, who is now taking on a global role leading regional business marketing teams overseeing marketing strategies across Asia, Latin America, Europe, and North America.
I am truly honoured to lead the amazingly creative and enthusiastic Global Business Marketing team across APAC - full of energy, zest and who make work fun every day! We will continue to amplify the best of Twitter to activate our customers through inspiration and education. 1/3 https://t.co/fTgc1IIpRg
Meanwhile, my journey @Twitter takes me to an exciting global role as Head of Regional Business Marketing teams across Asia, Latin America, Europe and North America.💙 I'm honored to lead this all-star team and excited for all the work we'll be doing to serve our customers. 3/4