Rohit Dhawan joins Viacom18 Sports as VP - Customer Marketing

His previous stint was with Mindshare for over 11 years.

Rohit Dhawan has joined Viacom18 Sports as its VP - customer marketing. Here, he will be leading the customer marketing practice for sports IPs like IPL, BCCI cricket, ISL, and more.

Prior to this, he was associated with Mindshare for more than 11 years as its vice president - content plus.

In the past, he has also worked with HT Media and ESPN Star Sports.