IndiaDotcom Digital ropes in Devika Dayal as head of revenue (digital)

Devika Dayal will report directly to Mona Jain, chief revenue officer of ZMCL and IDPL, in her new role.

IndiaDotcom Digital (formerly known as Zee Digital) is pleased to announce the appointment of Devika Dayal as the head of revenue (Digital). With a career spanning over two decades in media sales, Dayal brings a wealth of experience and expertise to her new role.

In her capacity, Devika Dayal will spearhead the management of display, branded content, and IP revenue portfolios across all digital properties of IDPL on a national scale. Her vision and proven track record in media sales, both in television and digital realms, align with IDPL’s commitment.

Prior to joining IDPL, Dayal held roles in some media houses, including Discovery Channel, TLC, CNN-IBN, History TV18, and ITV Network- News X. She has been instrumental in formulating and executing robust business development strategies, elevating revenue streams, and fostering enduring partnerships.

Expressing her excitement about her new role, Devika Dayal commented, "Joining IDPL represents an incredibly exciting opportunity for me to leverage my extensive experience in media sales for driving transformative growth. I am deeply inspired by the vision and ambition of IDPL, and I am thrilled to be part of a team that is committed to pushing the envelope and delivering unparalleled value to our clients and stakeholders.”

Mona Jain, chief revenue officer of ZMCL and IDPL, expressed her enthusiasm about Dayal's appointment, stating, "Devika brings a wealth of experience and a fresh perspective to our digital revenue ecosystem. Her leadership will be instrumental in accelerating our digital revenue streams and reinforcing our position as a market leader. Together, we will unlock new avenues of revenue generation and chart a course towards sustained success in the dynamic digital ecosystem."