Asha Kharga is now Chief Customer and Brand Officer at Mahindra Group

She comes in from Axis Bank, where she was executive VP and group CMO.

Asha Kharga, senior marketing professional with over two decades of experience, has joined Mahindra Group as chief customer and brand officer. She announced her move in a LinkedIn post.

At Axis Bank, she worked as executive vice president and group chief marketing officer.

Prior to joining Axis Bank in November 2016, Kharga has had stints with FMCG company Hindustan Unilever and ad agencies like Leo Burnett, JWT and TBWA.