Here's the script of a recent tourism ad we spotted online. This is what the voice-over says over a three minute long film. Hint: the tagline is 'Human by Nature'...
To believe in fearless minds and tireless feet,
To brave the raging seas every day, and walk side by side,
With hearts that beat in time with the waves.
To revel in the innocence of forests and the wisdom of ancient ways
To find answers in the mystery of mountains and strength in free, soaring lives
To go with the flow along slow moving canals, to find deep journeys, in little country boats
To catch the drift of conversations under quaint long bridges
And discover close knit lives on distant islands
To find magic in the everyday and eternity in the ordinary
To meet gods who walk the earth and men who trek the heavens.
To speak with no words,
To listen from the heart,
To be one with the trees, the skies, the earth, and celebrate every living thing
To walk the ancient streets that run across cultures, beliefs, and ideas,
To open wide the mind and watch the different colours seep into each other
And let the courtyard of the world make us human
All over again.
Watch this space. We'll reveal the advertiser and agency credits tomorrow.
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