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Can you read this script and guess the tourism brand?

afaqs!, New Delhi and Deepashree Banerjee
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Can you read this script and guess the tourism brand?

Here's the script of a recent tourism ad we spotted online. This is what the voice-over says over a three minute long film. Hint: the tagline is 'Human by Nature'...

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To believe in fearless minds and tireless feet,

To brave the raging seas every day, and walk side by side,

With hearts that beat in time with the waves.

To revel in the innocence of forests and the wisdom of ancient ways

To find answers in the mystery of mountains and strength in free, soaring lives

To go with the flow along slow moving canals, to find deep journeys, in little country boats

To catch the drift of conversations under quaint long bridges

And discover close knit lives on distant islands

To find magic in the everyday and eternity in the ordinary

To meet gods who walk the earth and men who trek the heavens.

To speak with no words,

To listen from the heart,

To be one with the trees, the skies, the earth, and celebrate every living thing

To walk the ancient streets that run across cultures, beliefs, and ideas,

To open wide the mind and watch the different colours seep into each other

And let the courtyard of the world make us human

All over again.

Watch this space. We'll reveal the advertiser and agency credits tomorrow.

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Human by Nature
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