GEC Watch: Star Plus remains No.1 in Urban; Star Utsav beats Zee Anmol for top slot in Rural

Sony Entertainment Television’s The Kapil Sharma Show was the most-watched show in the urban market.

BARC Data: Top Hindi five GECs of Week 39 - September 24-September 30, 2016-HSM: NCCS All: 4+ Individuals: BARC India base - All India (U) and (R). (Impressions in 000s.)

In Week 39 of BARC's television viewership data for the urban market, Star Plus, Colors, and Zee TV held the top slots in that order. Star Plus marginally lost its ratings, but still maintained its top spot with 456411, down from its 460414 Impressions.

Colors lost its ratings marginally with 370875 Impressions, down from 398149 Impressions in Week 38. Zee TV, at No.3, saw a marginal dip with 300552 Impressions compared to its previous week’s performance at 315402.

Sony Entertainment Television and Life OK stood 4th and 5th with 298670 Impressions (Last Week: 298108) and 265376 Impressions (Last Week: 279502), respectively.

Rural Data

In the rural market, Star Utsav beat Zee Anmol to become the most-watched channel with 346871 Impressions, marginally up from last week’s 337587 Impressions.

Zee Anmol was pushed to No.2 with 338643 Impressions, a dip from 351142 Impressions in Week 38. Sony Pal stayed put at No.3 with 304404 Impressions, though with an increase in its performance (Last Week: 295282).

Again, maintaining its No.4 position since three weeks was Rishtey with 239750 Impressions compared to 259234 Impressions in the previous week. Star Plus was fifth with 233990 Impressions.

Top five shows in Hindi GECs (Urban)

As per select data (HSM: NCCS All: Prime Time (1800 - 2330 hrs): 4+ Individuals: BARC India base - All India (U). (Impressions in 000s)

Among urban viewers, Sony Entertainment Television’s The Kapil Sharma Show which was at No.4 position last week with 7129 Impressions became the most-watched show with 7277 Impressions.

Zee TV’s Brahmarakshas - Jaag Utha Shaitan was at No.2 with 7126 Impressions, followed by Zee TV’s Kumkum Bhagya with 6652 Impressions. Star Plus’ Saath Nibhaana Saathiya stood fourth with 6403 Impressions, while Ye Hai Mohabbatein got 6170 Impressions.

Top five shows in Hindi GECs (Rural)​

As per select data (HSM: NCCS All: Prime Time (1800 - 2330 hrs): 4+ Individuals: BARC India base - All India (R). (Impressions in 000s)

In Week 39, as per BARC rural data, Rishtey’s Naagin remained the most-watched show with 6018 Impressions, followed by Zee Anmol’s Jodha Akbar with 4980 Impressions. Zee TV’s Kumkum Bhagya, Star Utsav’s Saath Nibhana Saathiya, and Zee Anmol’s Bandini were at third, fourth, and fifth positions, respectively.