GEC Watch: Star Plus makes a comeback, is No.1 in Week 4

Colors is at No.2 after four weeks at the top; Naagin remains the most-watched show.

BARC Data: Top Hindi 10 GECs of Week 4: January 23-29, 2016-HSM: NCCS All: Individuals: BARC India base - All India (U+R). (Impressions in 000s.)

Star Plus gained top position in Week 4 of BARC data with 711598 viewership impressions, up from last week's 681755. Colors stepped down to the second position with 702727 impressions (last week 701098), while Zee TV was again at the third position with 692249 impressions, witnessing an increase from last week's 647201 impressions.

Zee Anmol is the most viewed FTA, and comes in fourth in the Hindi GEC list with 665127, up from 638381 last week. Star Utsav is second among FTAs and is fifth in the overall list, with 487280 impressions (last week it was 437498). Two more FTAs, Sony Pal (420179 impressions) and Rishtey (416858 impressions), follow at sixth and seventh positions.

Life OK is at No.8 with 411480, down from last week's 427374, while SAB TV is at No.9 with 341472, down from last week's 361055.

For the second week in a row, DD National makes it to the Top 10 list with 339276 impressions, seeing a slight gain from last week's 329478 impressions.

Top five shows

As per select data (HSM: NCCS All: Prime Time (1800 - 2330 hrs): Individuals: BARC India base - All India (U+R) (Impressions in 000s)

Colors' Naagin continues to be the most-watched show, with an average viewership of 19133 impressions as compared to last week's 17199. Next in line is Zee TV's Kumkum Bhagya, with average impressions at 15554 (last week it was 14244). Star Plus' Saath Nibhaana Saathiya is at No.3 with a viewership of 12095 (last week: 12329). Colors' Sasural Simar Ka is at No.4 with 11689 (last week: 13180). And, coming in at the 5th spot is Zee TV's Jamai Raja, with an impression of 11249 (last week: 11608).