While English channels have a special line up of movies for Valentine's Day, Romedy Now has launched a contest and Set Max, Hindi movie channel, has a special romantic Bollywood line-up for the day.
Romance has always been one of the most popular genres on cinema, be it Hollywood or Bollywood. It's that time of the year when all the romantic sagas are celebrated on television. On Valentine's Day too, the English entertainment channels have planned to sweep the screens with syrupy tales of love.
To start with, Romedy Now, the English entertainment channel from TTN, has planned to send couples to Paris to celebrate love. To participate in the 'Romedy In Paris' contest, the viewers need to share their stories on the Facebook page of the channel. The answers can also be tweeted on @RomedyNOW or sent via a text message or email.
In addition, the channel has planned a special line-up of movies starting 8 am onwards. The movies that will be telecast are Titanic, No Strings Attached, 27 Dresses, You've Got Mail, Valentine's Day, Sleepless in Seattle and Another Cinderella Story.
STAR Movies is offering 'Joy Of Love' with a movie fest. Airing on February 14, the back to back movie special will run from 7.30 am to 10.30 pm. Spanning a variety of romantic comedies, the channel's picks include My Best Friend's Wedding, Hitch, Just Go With It, As Good as it Gets, Friends with Benefits, Bridget Jones' Diary and The Twilight Saga: Breaking Dawn Part 2.
The presenting sponsor for the campaign is Cadbury Dairy Milk Silk.
Next, one can board a love boat on Movie Now with movies like Titanic (also telecast on Romedy Now), P.S. I Love You and Little Manhattan.
Pix, the English movie channel from Multi Screen Media, will telecast movies starting 11 am on February, 14. The philosophy of the line up is, 'Watching your favourite heroes have a soft corner for their lady love'.
The line up on the channel on Valentine's Day includes Hancock, Skyfall, The Terminator, Spiderman 2 and Mission: Impossible 2.
Set Max, the Hindi movie channel from MSM has planned a full-day line-up of romantic Bollywood movies starting 7am. The movies to be telecast are Qayamat Se Qayamat Tak, Mujhse Dosti Karoge, Mohabbatein, Yeh Jawaani Hai Deewani and Aashiqui 2.