Sunny Saha is now SVP and MD Entertainment Networks, Asia Pacific, while Anshuman Misra has been named SVP and MD of Networks and Content Distribution (NCD) Asia-Pacific.
In order to pursue its new goal of reflecting its business outside of Hong Kong in an increasingly dynamic and fragmented Asia-Pacific region, Turner Broadcasting System Asia Pacific (TBSAP) has realigned its resources to tap into the opportunities in the territories of North Asia, South Asia and Southeast Asia/Pacific.
The individual roles of the TBSAP executive team are to be realigned as follows: Sunny Saha becomes SVP and MD Entertainment Networks, TBSAP, and takes on expanded responsibilities on strategic planning across the company, while continuing to oversee the functions in Hong Kong that support TBSAP's new sub-regional operations. Saha will also directly manage the company's entertainment networks in Southeast Asia/Pacific, with the support of Robi Stanton who assumes the role of GM, Networks Australia and New Zealand.
He will remain as TBSAP's lead executive for all activities on global properties such as Cartoon Network. Anshuman Misra will become SVP and MD of Networks and Content Distribution (NCD) Asia-Pacific, taking on full responsibility for Turner's content sales business across the region. He will also assume responsibility for syndication sales.
Steve Marcopoto, President and MD TBSAP, said in an official communiqu�, "The driving principle behind our new set-up is to provide ownership and accountability to each Asia- Pacific sub-region in pursuit of growth. To better align us to meet the challenges and opportunities of these distinct markets in the years ahead, business will be run out of each sub-region with Hong Kong oversight and support."
The North Asia region will be managed by Yew Ming Lau who will assume the new role of SVP and MD, North Asia. Siddharth Jain will assume management of South Asia as SVP and MD while Monica Tata, as VP and GM Networks, will now manage all of Turner's India networks with the assistance of dedicated business heads reporting to her.
Meanwhile, in light of the increasing priority of CNN International News Source, Ringo Chan will devote his major focus to this pursuit as SVP, CNN Broadcast Sales and Affiliate Relations, while maintaining his responsibilities for NCD in Greater China as well as the important liaison work he conducts for TBSAP with China.
Jeremy Carr will assume important additional responsibility for growing TBSAP's digital entertainment properties as VP Entertainment, digital and ad sales.
Finally, Phil Nelson will assume full regional responsibility for business development as VP - business development, Asia Pacific.
These new operating arrangements will take effect immediately.
Said Marcopoto, "We have the best management team in the business and our new approach will focus each of our executive resources more deeply on specific areas, rather than across the entirety of the substantial and complex region of Asia-Pacific. This is a positive, forward-looking, strategic and long term initiative to continue to grow Turner Asia and deliver optimum performance to better seize exciting opportunities in the years ahead."