iProspect India wins digital media duties for GoAir

The agency will service the account from its Mumbai office.

iProspect India, digital performance agency from Dentsu Aegis Network has bagged the digital media duties for the airlines company GoAir. The agency will service the account from its Mumbai office and will handle the brand's digital media duties including SEO, SMO and analytics.

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Commenting on the win, Rubeena Singh, CEO, iProspect India, says “This win is a matter of pride for us. GoAir is going global and we hope iProspect’s experience in driving business performance will help the brand strengthen its position of ‘the smart people’s airline’ and grow its business further.”

Cor Vrieswijk, CEO, GoAir says, “We are happy to be associated with iProspect. With in-depth digital insights from iProspect we will be able to enhance our relationship with customers and drive the business objectives."