Sanjay Menon is MD, Sapient India

Menon replaces Rajdeep Endow, who has taken on the role of MD, SapientRazorfish, Asia Pacific.

Sapient, a part of Publicis Groupe, has appointed Sanjay Menon as managing director (MD) of the company. According to the press release shared by the agency, Menon will drive the strategy, capability development, and growth of Sapient's India presence and maintain its status as hub of the company's globally distributed delivery network.

Menon, who will continue his responsibility of leading delivery out of India as global head of service lines for SapientRazorfish, takes on this new role from Rajdeep Endow. Endow has taken on the role of managing director, SapientRazorfish, Asia Pacific and is responsible for leading strategy and growth for the region and helping clients reimagine their business through radical customer-centricity.

Commenting on the appointments, Chip Register, co-chief executive officer at Publicis.Sapient, says,"As India continues to remain a strategic talent market for Publicis.Sapient, I am confident (Sanjay) Menon will help us strengthen our brand that has always attracted the best engineering minds. I'd also like to recognise the contributions of Endow in growing the India business both in terms of size and impact,"

A 16-year veteran, Menon has been instrumental in growing Sapient's India operations since its inception. He has successfully served in various business and delivery roles including running key account P&Ls, managing global delivery for some of the business units as well as growing digital marketing services capability from India.