Twitter India appoints Anupam Dixit as its first Industry Manager

Dixit has over 8 years of experience in the digital domain.

Twitter India has appointed Anupam Dixit as Twitter's first Industry Manager in India. The official handle of Twitter India (@TwitterIndia) tweeted out the following announcing his appointment.

As Twitter's first Industry Manager in India, Dixit will be responsible for providing support for advertising campaigns leveraging the company's platform for live, public conversations, while working with industry-leading marketers to increase engagement with their customers on Twitter.

Dixit has 8 years of digital marketing experience and has had a front row seat during the evolution of the medium in India. In his last role, he was head, digital marketing & eCommerce at MTS India, where he worked on the MTS Internet Baby campaign - which is now the most viewed brand commercial on YouTube among other award-winning digital innovations.

Prior to MTS, he launched Blyk - a youth mobile messaging media platform - in India, besides starting his first digital venture, EveryMedia, a digital movie marketing company.