Vuclip, ESPNcricinfo tie up for mobile updates

The content on cricket will be available on WAP site and Android or Java apps.

Vuclip, the mobile video on demand service for emerging markets, has entered into a strategic partnership with ESPNcricinfo India to offer cricket content on its platform. This will include previews, press conferences, and match analyses that will be available on mobile devices. Additionally, users can also avail feature programming like interviews of cricketers from around the world and special features. This content will be available on WAP site and Android or Java apps.

Commenting on this strategic partnership, Nikhil Naik, director, global content and distribution for Vuclip says, "The sports genre is a popular one on Vuclip and we are committed to bringing the best content around the world to our consumers. Our partnership with ESPNcricinfo is a testimonial of this commitment of ours."

Gaurav Thakur, director, mobile products & revenue, ESPNcricinfo states, "At ESPNcricinfo, we are putting greater thrust on video programming to create engaging content that caters to these passionate fans. Vuclip's unbuffered viewing experience on mobile devices ensures sports fans can truly enjoy the ESPNcricinfo content and the excitement of the game. In Vuclip we have found our match-winning partnership to bring premium cricket content to mobile consumers"

Vuclip is a mobile video on demand service for emerging markets with more than 3 million subscribers per quarter across six different countries. Through strategic partnerships with more than 160 top studios around the world, Vuclip brings to subscribers blockbuster Hollywood and regional movies, TV shows and music videos in 20 different languages. It is headquartered in Milpitas, California with offices in Dubai, Beijing, Kuala Lumpur, Mumbai, Delhi, Jakarta and Bangkok. ESPNcricinfo, a digital cricket brand, was founded in 1993 and acquired by ESPN in 2007.