Ignitee Digital appoints Jaya Bhatia as director, west

Bhatia has a successful track record in strategising new business development, client retention and enhancing digital capabilities across the globe.

Ignitee Digital, has roped in Jaya Bhatia as director, West. Bhatia's main aim will be to acquire new businesses in the region.

Atul Hegde
, chief executive officer, Ignitee Digital, says, "Jaya brings with her immense expertise in new business development and will facilitate the growth and development of Ignitee Digital with her decade-long experience in the industry."

A management graduate from Mumbai's Welingkar Institute, Bhatia began her career in 1998 as a project supervisor at Ogilvy & Mather. Later, she shifted to Seamless Connections as account planner in October, 2000.

In 2004, she joined BCWebWise as associate director, account planning and servicing; her stint at the company lasted for seven years. She moved to Digital Law and Kenneth as vice-president in September, 2011.

Ignitee Digital Services started its operations in 2000 and serves brands across sectors. It created innovative digital campaigns for the movie, Gangs of Wasseypur, Maruti Suzuki and Thomas Cook-Honeymoon Travellers.