Vasudeva will drive customer growth, develop new business relationships and oversee client servicing across India.
Online ad network Ozone Media India has appointed Sanjay Vasudeva as senior vice-president, sales. He will report to Kiran Gopinath, founder and CEO, Ozone Media. Prior to this, Vasudeva was working with Zapak as vice-president and head of sales.
Vasudeva will drive customer growth, develop new business relationships and oversee client servicing across India. He says, "I intend to increase the footprint of Ozone Media in online, mobile and social media advertising. Also, I look forward to expand its operations globally and enhance value proposition to the advertisers and brands through consumer insights in the digital domain."
Gopinath says, "Our deep understanding of audiences has propelled our growth so far. We now aim to delve deeper and build intelligence around our offerings. Sanjay's understanding of the media industry is unparalleled amongst his peers. This critical knowledge, coupled with Sanjay's extensive media sales experience, prepares us for our next phase of growth."
Vasudeva is armed with 22 years of experience in the industry. After completing MBA from Guwahati University in 1990, he joined Parle Exports. In 1997, he shifted to Anandabazar Patrika (ABP) as sales manager. In 2002, he moved on to Navabharat Publications as regional head, and later joined Times Internet (indiatimes.com) as general manager for three years. He was promoted as AV-P, digital sales at Times Internet in 2008.
In 2010, Vasudeva joined Zapak Digital Entertainment as vice-president and head of sales.
For the records, Ozone Media, founded in 2006, currently partners with more than 3,000 publishers. Ozone Media's clientele includes HSBC, SBI, ICICI, Yahoo!, Dell, NDTVjobs, Lenovo, Cleartrip, In.com, Britannia, Huggies, Virgin Mobile, Timesjobs.com, SimplyMarry.com, Zapak, Makemytrip and Citibank.