Zomato reported a 6.31% rise in its ad spends for Q2FY25, reaching Rs 421 crore, up from Rs 396 crore in the previous quarter. This marks an 18.59% increase from Rs 355 crore in the same quarter last year, reflecting the company's continued focus on strengthening its brand presence and driving growth across key segments.
In its earnings for Q2FY25, Zomato also highlighted a 55% year-on-year (YoY) increase in Gross Order Value (GOV), reaching Rs 17,670 crore, supported by robust performance in food delivery, quick commerce, and the going-out segments. Quick commerce led the way with a 122% YoY growth, followed by going-out at 171%, and food delivery at 21%.
The company's consolidated adjusted revenue rose 58% YoY to Rs 5,127 crore, aligning with the GOV expansion across its business segments.
Zomato’s consolidated adjusted EBITDA saw a substantial increase of Rs 289 crore, reaching Rs 330 crore in Q2FY25. Despite steady margins in its food delivery business, the company’s investments in expanding infrastructure, including adding 152 new stores and 7 warehouses, affected margins in the short term.
Zomato’s quick commerce arm, Blinkit, also showed strong growth, with GOV per day per store rising to Rs 7 lakh in new stores, contributing to the company’s positive outlook.
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