Mirum India wins marketing automation business of Silver Arrows and Bimamitra

As part of the mandate, Mirum will be responsible for implementing Salesforce Marketing Cloud solutions for Silver Arrows.

Mirum India, a leading digital solutions agency, has recently been selected to provide marketing automation services to Silver Arrows Automobiles & Bimamitra.

Mirum will be responsible for implementing Salesforce Marketing Cloud solutions for Silver Arrows. As part of the mandate, Mirum will also be setting up Salesforce Mobile Studio & AD Studio for the client.

Silver Arrows is the Dealer for Mercedes-Benz passenger vehicles in Delhi / NCR. The team at Silver Arrows comprises of top talent from the automotive industry, on a common mission to ensure best-in-class customer experience.

Mirum will be implementing the Marketing Cloud solution from Salesforce for Bimamitra, a leading insurance solutions company.

Bimamitra is known delivering the best insurance solutions to its customers, with the help of in-house experts. Bimamitra has also partnered with all Top Insurance players in the Indian market.

Excited about the two new client acquisitions, Mihir Karkare, EVP – Mirum India, says “Mirum has been associated with Salesforce for over 8 years, and now we are a Salesforce Gold Consulting Partner. We are confident of our expertise and in-house talent; and hope to enable Silver Arrows and Bimamitra to achieve their business transformation goals.”

Mirum India is a Salesforce Gold Consulting Partner, with expertise across the entire stack of marketing cloud suite such as Social Studio, ExactTarget, Pardot, Datorama and DMP.