They said the future will be bright. Burger King isn’t buying and feels neither should you. That’s why it along with agency Buzzman has released a campaign called "Whopper for the future".
The most striking aspect of the ad is the timeline that starts from 2020 when COVID-19 started till 2034 when humanity would end courtesy a “giant asteroid impact” and dinosaurs would take over in 3129. Humanity can still suffer in between because of an alien invasion in 2045 or the “Year 3000 bug”.
A voiceover then says “nobody knows what tomorrow will bring. At least send yourself something good in the future.”
The campaign allows 100,000 people to order a free Whopper on the Burger King app and you get to choose when you want to receive this Whopper (between January 1st 2021 and December 31th 2030). Then an e-mail with a QR code will be generated, to pick up your free Whopper.
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