FCB Ulka wins creative mandate for Tata Docomo Business Services

The account was won post a multi-agency pitch.

In a recent announcement, FCB Ulka has won creative mandate for Tata Docomo Business Services. As a part of the mandate, the agency will service the enterprise business (Tata Docomo Business Services) for the brand and the account will be serviced from the FCB Ulka Mumbai office.

The account was awarded to FCB Ulka following a multi-agency pitch.

Harjit Singh Chauhan, business head - SME, enterprise business, Tata Teleservices, says in a press release, "With our strong focus on enhancing customer experience, it is also important for us to have a strong and complementary brand appeal. FCB Ulka is widely respected for many commendable campaigns and as we continue on our endeavor of building better customer engagement and trust, we believe that they will present the Tata Docomo Business Services brand in a unique, creative and impactful manner to our target audience."

Commenting on the win, Nitin Karkare, CEO, FCB Ulka, says in a press release, "As we script another chapter with the celebrated brand- Tata Docomo Business Services, marking our 2nd innings, we are elated at the opportunity to partner the brand communication mandate for their Enterprise Business. We are keen and look forward to add zing and excitement to the category as we blend the brand’s innovation and expertise with our storytelling, to create impactful and memorable campaigns!"