Both the accounts were won following multi-agency pitches.
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McCann Delhi has been awarded the creative duties for Hindware, while McCann Mumbai has bagged the creative duties for Saavn. Saavn is a digital distributor of English, Bollywood and regional Indian music and Hindware manufactures a range of sanitary ware products.
McCann Erickson is the founding unit of McCann Worldgroup. McCann Worldgroup is a part of Interpublic Group which, in turn, is a marketing firm operating in 120 countries.