Razorfish appoints Arnab Majumdar as head, business development

Majumdar will lead business acquisitions and establish new business operations models.

Razorfish India has appointed Arnab Majumdar as head, business development. Majumdar will be based in Mumbai, but is mandated to lead business acquisitions and establish new business operations models across its offices in India.

Says Charulata Ravi Kumar, CEO, Razorfish India, "We are constantly seeking highly curious people who have the energy and a razor-sharp mind to persistently look for lateral solutions for the clients we partner. When I met Arnab, that's just what I saw in him. He is able to cut through the many layers and get to the core of a business need. He will be a key member of our Business Transformation Advisory team that partners new clients to set them off on the digital path."

Majumdar has been in the industry for over 12 years and has experience across print, television and online channels. He has worked with multinational media houses like CNBC TV 18 & MTV. With his sharp sense of business acumen, he has delivered transformational business models for clients from various industries like BFSI, auto, lifestyle & entertainment and media houses.

Majumdar says, "I have admired Razorfish for long, for its vision and ability to drive the next level of digital around the world. The opportunity to lead business growth for Razorfish in India and be part of the team that transforms business for some of the most prestigious brands is fantastic, and I am excited to be a part of this."

"At Razorfish, we have a very strong team of over 500 highly specialised talent across creative, media and technology. We are further strengthening this to right-size the organisation with the right people in the right roles," Kumar adds.

Razorfish India is a full-service agency with digital and technology at the core, creating experiences that build businesses at the intersection of marketing and technology. It works on web development, technology and innovation, emerging media, social influence marketing, mobile, advertising and brand creative, search, digital in-store and omni-channel commerce.