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afaqs! Creative Showcase: ITC Woos With Waltzing Wheat

afaqs! news bureau and afaqs!, Mumbai
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afaqs! Creative Showcase: ITC Woos With Waltzing Wheat

FCB Ulka's animation-heavy TVC for Sunfeast Marie Light Oats, a biscuit brand from ITC, attempts to re-launch the product in the market. Other efforts to this end include a packaging revamp as well as print, outdoor and point-of-sale ads.

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ITC Sunfeast Marie Light Oats FCK Ulka
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