Leo Burnett appoints Prajato Guha Thakurta and Sachin Kamble as Associate ECDs

Both of them will be based at the head office in Mumbai.

After appointing RajDeepak Das as its chief creative officer, the Leo Burnett Group has beefed up its creative team by hiring Prajato Guha Thakurta and Sachin Kamble as associate executive creative directors. Both of them will be based in Mumbai and will work closely with Das.

Commenting on the development, Saurabh Varma, CEO, Leo Burnett Group says, "We want to build the momentum. Prajato and Sachin have an excellent track record and have proven their mettle by creating some outstanding integrated campaigns."

Says Das, "With a special affinity for digital, design and technology, I am really happy to have the duo on board. It will be fun working together with them on integrated campaigns across Leo Burnett India's diverse portfolio of brands." Speaking about his new role, Thakurta says, "I am very keen and excited to be a part of this great agency and working on some of the iconic brands in their portfolio." Kamble too is as excited. "I am thoroughly excited to be a part of the trajectory path of Burnett 2.0 as drawn by Saurabh and visualised and articulated by RajDeepak in our interactions. It would be amazing to see what we can do together!"

Prajato has worked in JWT, McCann Erickson and DDB Mudra on brands like Pears, Parachute Advansed, Stayfree, Tata Indicom, Barclays, Radio Mirchi, Neo Sports, Band-Aid, The Economic Times, Lavasa, Electrolux, Rin, Smirnoff and Nokia, among others. Sachin has honed his skills at agencies like Ambience, Rediffusion DY&R, Ogilvy & Mather, DDB Mudra and JWT on brands like Colgate, Zee TV, Exide, Taj Group of Hotels, Vodafone, Nestle, Ponds, Kotex, Genteel, Savsol, ITC Vivel, Lavasa, Kalpataru, Rin, Smirnoff and Nokia to name a few.

Leo Burnett India has been working on campaigns for McDonald's, Complan, Glucon D, Thums Up, Maaza, Perfetti, Tide, Whisper, Samsung, Tata Capital, Tata Salt, HDFC Life Insurance and Bacardi among others.