Vikram Gaikwad bids adieu to Creativeland Asia

Gaikwad has been with the agency since its inception.

Vikram Gaikwad, partner and executive creative director at Creativeland Asia, has put in his papers. Gaikwad, who has been with the agency since its inception in 2007, wants to pursue 'other areas of interests'. The agency hasn't revealed who will replace Gaikwad.

On leaving Creativeland Asia, Gaikwad says, "I am very proud of what we have achieved at Creativeland in a very short time. With the New Year, I have decided to move on and make time for other areas of interests. My good wishes will always be with Creativeland and I hope they get every success they deserve."

Sajan Raj Kurup, founder and creative chairman, Creativeland Asia, says, "Vikram has been a great friend and an incredible support in my journey. Creativeland is thankful to him for all the support and service he has extended. I sincerely wish him the best for the new path he has charted out for himself."

Gaikwad was with Grey Worldwide as regional creative director. He began his career as art director at Lowe Lintas in 1990. He then moved on to Enterprise Nexus, and later to SSC&B Lintas before joining Leo Burnett.

Some of the brands Gaikwad has worked on include Johnson & Johnson, HLL, Cadbury, Mahindra & Mahindra and Vikram Cement (part of Birla Cement), Mercedes Benz, Bombay Dyeing, Parle Agro, Deutsche Bank, Kinetic and Ambuja Cement.