Law & Kenneth ropes in Ferzad Variyava

Variyava has been appointed as executive creative director at Law & Kenneth. He put in his papers at Publicis Ambience in April.

Ferzad Variyava, former executive creative director at Publicis Ambience, has joined Law & Kenneth in the same capacity. He will operate from Mumbai and will work on accounts such as Renault, Club Mahindra, ING Vyasa among others.

Anil Nair, CEO and managing partner, Law & Kenneth, confirms the news to afaqs!. Variyava joined the agency a week ago and will report to Rahul Nangia, chief creative officer (South and West). All the creative teams report to Charles Victor, NCD, Law & Kenneth.

Variyava has more than 13 years of experience and has worked with agencies such as JWT, McCann Erickson and Publicis Ambience.

He joined Publicis Ambience in May, 2012, and his last assignment at the agency was Park Avenue deodorants before he filed his papers in April, this year. At Publicis Ambience, he worked on key accounts such as Citibank, Park Avenue and HDFC Mutual Funds, and was instrumental in growing the roster with Ariisto Real Estate and Musafir.com. He worked from the Mumbai office and reported to Ashish Khazanchi, vice-chairperson and national creative director. At the time of his appointment, he replaced Tushar Kadam.

Variyava began his career in 2000 as a junior copy writer at Publicis Ambience. After working at the agency for four years, he moved to McCann Erickson in 2004. At McCann, he worked on the Tata Indicom account.

In 2005, he joined Leo Burnett. He quit the agency as creative group head and joined Fortune Communications in March, 2006. At Fortune, he headed the creative department along with art director Shamik Sen Gupta. He also built the brand database, managed brands and established the creative team of the agency.

In 2008, he joined JWT India as creative director and was instrumental in the revamp of brand Thomas Cook. After working at JWT India for two years, he moved to Alok Nanda & Company in November, 2010. At ANC, he worked on brands such as Shalimar Paints, Lodha Group and Tata Housing.