Draftfcb Ulka Delhi appoints K Naresh Kumar as VP, planning

Kumar, who has 16 years of experience, was working as an independent brand, marketing and business strategy consultant for the past six years.

Draftfcb Ulka has taken on board K Naresh Kumar as vice-president, planning for its Delhi operations. Kumar was working as an independent brand, marketing and business strategy consultant for the past six years.

In his new role, Kumar will help to sustain and strengthen the credentials that are the building blocks of creating brand wealth for the clients of the agency.

Kumar says, "Draftfcb Ulka has an amazing reputation as a strategic brand-building partner to clients. The quality and testimony of its client relationships, and its senior management personnel is ample proof of that. Joining Draftfcb Ulka is like coming home, and I look forward to a long and fulfilling innings here."

An alumnus of Birla Institute of Technology (BIT), Mesra and an MBA in Advertising and Communications Management from Narsee Monjee Institute of Management Studies (NMIMS), Kumar began his career as senior researcher, qualitative at TNS Mode in 1999. After one year, he moved to Momentum Strategy (Bengaluru) Consultants as senior strategist and continued there for more than five years.

In 2006, Kumar started working as an independent brand, marketing and business strategy consultant with Avalon Consulting (Delhi) and Law & Kenneth (Delhi).