"Pandemic has given new meaning to hyperlocal model in e-comm”: Sandeep Karwa on Flipkart Quick

We interviewed Flipkart’s vice president about 'Flipkart Quick', the recently launched 90-minute grocery delivery service by the brand.

Flipkart, the leading e-commerce service which was founded in October 2007, recently introduced a hyperlocal service called ‘Flipkart Quick’. With this service, the brand aims to deliver a handpicked assortment of 2,000-plus products, including grocery, fresh dairy, meat, mobiles, electronics accessories, stationery items and home accessories, to the consumers in the first phase.

The service is currently available on the Flipkart app in select locations of Bengaluru. The customers can choose to get their order delivered within 90 minutes of placing their order, or they can book a two-hour delivery slot.

The products will be delivered between 6 a.m. and midnight, at a fee of Rs 29. The service is aimed at tapping new consumers by widening the accessibility of products and ensuring quick delivery.

We spoke to Flipkart’s vice president Sandeep Karwa to find out more about the service.

With over 16 years of industry experience, Karwa joined Flipkart as a senior manager in May 2012. Having worked in various managerial roles at the Bengaluru-based brand in the last eight years, he currently leads innovation and new bets as the VP. In his prior stints, he has worked with The MobileStore, ICICI Lombard, Cognizant and Atos Syntel.

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