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Nestle Swiss Chocolates launch their premium travel retail range at Delhi Duty Free

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afaqs! news bureau
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New Delhi, April 9, 2012

Delhi Duty Free, India's largest duty free retail operator at T3 at Delhi's IGI airport in association with Nestle has brought yet another first to India - the launch of Nestle Swiss Premium Chocolate gifting range exclusive for travelers. The packs will be available for the true chocolate connoisseurs and travelers from April 1, 2012 at the duty free shops.

Nestle Swiss is simply traditional chocolate at its very best, with a heritage that goes back to 1875 when Henri Nestlé together with friend and chocolate-maker Daniel Peter produced the world's first milk chocolate. Since then, the craftsmen at Nestlé have continued to perfect the art of chocolate-making, using simple pure ingredients, including wholesome Swiss milk. The Nestle Swiss brand carries on that tradition. It is chocolate in its most natural form, Simple, authentic and delicious.

'We are striving for the ideal blend between the high end travelers and our latest Nestle Swiss chocolate offering from Nestle," says Steve O Connor, CEO at Delhi Duty Free, adding that "This uniquely hand crafted gift pack containing the finest Swiss chocolates from Nestle is the perfect gift for travelers and their loved ones. Since eye-catching visual packaging is essential in stimulating purchases within this category, we are delighted that Delhi Duty Free is the only travel retailer in India to showcase this latest elegant travel-retail gift box of Nestle Swiss."

Made of six new products, the range will offer consumers a unique variety of tastes and experiences. The Swiss Alps boxes offer an assortment of new pralines, shaped like Swiss peaks with extraordinary tastes and textures.

The Swiss Tender Rocks, inspired by the original chocolate truffle recipe, evoke an avalanche of Swiss mountains rocks that you can delicately eat without touching thanks to "crystal" pics. The Swiss Carrés are the perfect translation of "chocolate brut" with chocolate directly poured into the tray and topped with delicious and generous ingredients: simple but beautiful.

The fact that all confectionary products arrive or are delivered in just two weeks of production guarantee quality and freshness.

For further information, please contact:

Integral PR

Geetanjali Kalra

Mobile: 9810565590

E-mail: geetanjali@integralpr.com

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