The new launch marks the entry of Bajaj Consumer Care in the Personal Hygiene Segment.
Bajaj Consumer Care the well-known Indian FMCG company, has launched Bajaj Nomarks Hand Sanitizers in April ’20. The new launch marks the entry of Bajaj Consumer Care in the Personal Hygiene Segment. The launch is aimed at serving our fellow countrymen in this time of COVID-19 where personal Health and Hygiene is essential. The new range of Hand Sanitizers, have more than 70% alcohol which is required to give the user protection against germs. Use of alcohol does make the hand dry and hence we have added Neem and Aloe-Vera extracts to moisturize the hands. A distinct Lemon perfume makes the experience while using the sanitizer more pleasant. Bajaj Nomarks Hand Sanitizer gives the consumers ‘1-step protection’, without soap and water.
The range consists of 50 ml, 100 ml and 200 ml bottles for retail consumers and 5 Litre jars for hospitals and institutions. The products will be available across India.
Speaking on the launch, Sumit Malhotra, managing director - Bajaj Consumer Care said, “The alarming rate of increase in COVID-19 cases across India has led to a manifold increase in demand for Hand Sanitizers amongst consumers. With Bajaj Nomarks Hand Sanitizers we want to provide every Indian with a tool which can be used as a first line of defence against this unseen enemy. We at Bajaj have been helping our consumers feel good, look good and get more out of life for many years. Now we want to help them stay healthy and safe also.”