SEARCH
Home
News
Advertising
Marketing
CMO Dialogues
Brands and Content
Influencer Marketing
Branded Content
Brands
People Spotting
MarTech
Comms and PR
Gaming
Companies
Articles
Interviews
Points of View
afaqs! Pause
Profile
Guest Articles
Marketing Initiative
Media
Television
Digital
OTT Streaming
Social Media
Print
OOH
Radio
Cinema
Events
Dashboard
Roundtable
Future Finance
MGID Roundtable
Adobe Creative Minds
Webinar
Gen AI - Masterclass
CommuniCon
Marketing Thought Leaders
More
Subscribe
Creative Showcase
Television
Digital
OOH
Print
Radio
International
Careers
Contact Us
CMO Dialogues
Brands
Sign up for afaqs! Newsletters
Sign up for afaqs! Newsletters
Yash Bhatia and Ruchika Jha
Yash BhatiaandRuchikaJha@gmail.com
Stories by 'Yash Bhatia and Ruchika Jha'
By
Yash Bhatia and Ruchika Jha
Brands
Flipkart to deliver in Minutes; can it outpace Blinkit, Zepto, and Instamart?
With Flipkart entering the quick commerce market through 'Minutes,' experts debate its potential to make a significant impact.
By
Yash Bhatia and Ruchika Jha
Filmed Entertainment
Tauba Tauba, what happened to movie marketing in the age of Reels?
The virality of 'Tauba Tauba' from 'Bad Newz', driven by influencer reels, highlights a shift in movie marketing, but can it boost box office returns?
