Barclays appoints Rajesh Iyer as director, customer propositions and marketing

Iyer joins from HSBC, where he was head of marketing for personal financial services.

Global financial services provider Barclays has announced the appointment of Rajesh Iyer as director, customer propositions and marketing, in India.

In his new role, Iyer will report to Suvrat Saigal, consumer banking director, Barclays Corporate (India).

Iyer brings with him 22 years of rich and varied experience in financial services across sales and distribution, propositions, marketing, branch banking and customer service.

Saigal says that Iyer will help drive and shape Barclays marketing and customer proposition in India. "Iyer, with his expertise and insights, will surely push the bar of customer experience higher," says Saigal.

Prior to joining Barclays, Iyer played several key roles at HSBC for 12 years. He helped in setting up the bank's retail assets business in western India, handled its liabilities and wealth management, along with NRI marketing functions, and implemented sales transformation strategy for branch banking. His last position held at HSBC was that of head, marketing, for the bank's personal financial services.

Prior to HSBC, Iyer worked with Tata Finance and 20th Century Finance Corporation.

Iyer, who is excited about his role at Barclays in India, says, "It should be a great experience to work with a dynamic team, and I look forward to help the bank reach the next level of excellence."