AdLift bags digital marketing mandate for Craftslane

The digital agency based in Gurgaon will help the company achieve its goals for organic searches and paid campaigns by providing captivating content.

AdLift has acquired the digital marketing mandate for Craftslane, a global force empowering countless crafters and customers in India and worldwide, to create unique products and meaningful personalized gifts. They aim to work with Craftslane to highlight their mission of enjoying life's little pleasures and savouring joy in the everyday with a range of high-quality, finely curated products that radiate positivity. The agency will manage the brand's 360-degree digital presence, spanning SEO, content marketing, creative designing, and paid marketing.

With a 15-year legacy, Craftslane remains steadfast in delivering sustainable, thoughtfully sourced products spanning Home Décor, Art, Craft, Kitchen, Entertainment and Personalized Gifting.

Nishi Gopal – founder, Craftslane said, "Finding a partner who deeply comprehends our products and can drive ROI-oriented outcomes was essential for us. AdLift's track record of successful campaigns for eCommerce companies made them an ideal choice. With over a decade of industry experience, AdLift understands our vision and mission. We are confident that their expertise will guide us towards achieving our digital marketing goals."

Prashant Puri, CEO and co-founder of AdLift shared his thoughts stating, "We are thrilled to welcome Craftslane aboard. The eCommerce industry has an eclectic target audience that is dynamic and rapidly evolving. Recognizing Craftslane's boundless potential, we will tailor our digital service campaigns to align with the brand's distinct positioning. We are poised to deliver exceptional results for Craftslane, fulfilling the brand's vision of getting people to cherish life’s little pleasures.”